Senior Digital Marketing Manager
About the Role
Lead digital marketing strategy and execution across SEO, paid media, social media, content, analytics and performance channels for Grawlix and client accounts.
Key Responsibilities
- Plan and execute integrated digital marketing strategies.
- Lead SEO, PPC, social media and content initiatives.
- Manage Google Ads, Meta Ads and other paid channels.
- Track leads, conversions, CPL, CPA and ROAS.
- Manage and mentor digital marketing team members.
- Create campaign strategies and optimization plans.
- Coordinate with design, content, development and sales teams.
Requirements
- 5–7 years of relevant digital marketing experience.
- Strong understanding of SEO, paid media and analytics.
- Experience managing multiple campaigns or client accounts.
- Strong analytical, communication and leadership skills.